Images & video
AI TRAINING FOR BUSINESS
AI image and video workshop for business teams

EUR 180
per person · 6 hours · minimum 5 people
Your team can generate an image or video in seconds, but the first result is rarely consistent, usable or on brand. In this practical workshop, participants learn to direct AI like a photographer and videographer, edit real assets and build coherent scenes from image to video. They leave with a repeatable visual-production method, not a collection of lucky prompts.
41
workshops delivered
122
workshop hours
9.2/10
average participant rating
WHAT YOU WILL LEARN
Three habits that turn prompting into visual direction.
Each one is explained, demonstrated, then practiced on a prepared business case. We discuss your team's own tasks as we go, so people leave able to apply it to their own work.
1
Describe the visual, not just the topic
A short prompt names what you want, but leaves the model to decide how it should look, which is why ideas often return generic or inconsistent.
We build prompts from controllable visual choices: subject, action, environment, expression, style, lighting, colour, framing and composition.
Your team can explain why an image works and change one element without rebuilding everything.
2
Use references and editing to keep what matters
Starting again with a new prompt can lose the product, person, setting or visual identity you already had, so good work often begins with an asset.
We use reference images to remove or replace objects, change backgrounds, lighting or style, and place approved products and people into new contexts.
Participants learn to improve and repurpose useful material instead of chasing a perfect first generation.
3
Build consistent scenes before adding video
A good individual image does not automatically become a coherent campaign or video, as characters change and each new shot can look unrelated.
We plan the idea, create a moodboard or storyboard, establish reference images and generate consistent scenes before adding motion, transitions or sound.
The team leaves with a repeatable path from concept to a short, intentionally directed visual sequence.
LEARN THE TOOL ITSELF
Direct, edit and reuse AI visuals with control
We cover the main parts needed to move from an idea or existing asset to a coherent image, video or short visual sequence.
Tool and model selection
Choose a suitable image or video tool without trying to learn every platform
Video direction
Describe camera movement, subject motion, timing, sound and scene transitions
Image prompt framework
Control subject, action, setting, style, lighting, colour, framing and angle
Consistency and storyboards
Keep characters, products and visual language coherent across multiple scenes
Reference images and editing
Transform photographs, products and brand assets while keeping what matters
Business production workflows
Turn the method into reusable prompts, assistants and repeatable content processes
BEFORE YOU BOOK
Is this the right session for your team?
Who it is for
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Teams already using AI, or about to start
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Business users with no technical background
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Mixed levels in the same room, which usually helps
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Managers who want one shared method rather than individual habits
If you want to solve an inefficiency with AI rather than build it yourself, talk to us about AI solutions instead.
HOW WE TEACH
Learn it, then do it.
Every topic ends with a practical challenge. Watching someone use AI well is not enough. You need to try it, find what does not work and improve it yourself.

We show the technique
A short explanation of the topic and a live demonstration. No long theory.

You try it yourself
You apply the same method to a realistic business task. This is the part that makes it useful

We fix it together
When it doesn't work first time, we look at it as a group and fix it. You keep the working version
Why it is built this way: people remember what they did, not what they watched.
PRACTICAL DETAILS
What you are booking.
LENGTH
6 hours
With a lot of hands-on exercises
WHERE
BCN or online
In person across Catalonia, or online anywhere. We travel further on request
GROUP SIZE
5 to 20 people
One in-company team at a time. Works best under 15. Above 20 we suggest splitting the group.
LANGUAGES
EN / ES / NO
English, Spanish or Norwegian. Catalan coming.
What participants bring
Bring your own laptop and access to the image and video tools selected for the session. Some exercises require a paid plan or generation credits. We confirm the exact accounts and setup before the workshop.
Optional: bring approved brand guidelines, product photographs, a campaign idea or another visual you would like to improve, adapt or animate.
Looking for a workshop on Claude, Copilot or Gemini? Contact us and we can adapt the session.

COURSE INSTRUCTOR
Finn Chr. Arctander
Finn Chr. Arctander founded BRACAI in Barcelona and has personally led every workshop the company has delivered. He also leads BRACAI's implementation work, building AI solutions and supporting AI transformation projects for companies.
Workshops are delivered in English, Spanish or Norwegian.







