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10 Best Free AI Tools 2023

Updated: Jul 26, 2023

We’re all aware of the potential of AI tools, but their cost can often be a barrier. At BRACAI we are continuously testing AI tools. We have put together a list of the 10 best free AI tools of 2023.

Overview of 10 Best Free AI Tools 2023 according to BRACAI

Top 10 Best Free AI Tools for 2023


Here are BRACAI’s list of 10 best free AI tools 2023:




ChatGPT, developed by OpenAI, is a natural place to start when considering the 10 best free AI tools in 2023.


Since its launch in late 2022, it has become one of the fastest growing applications in the world. It has accelerated the AI transition for most people.


ChatGPT is an AI chatbot. It is a powerful tool that uses machine learning to generate text based on your input. It doesn’t just give you a robotic answer, but it is actually written in a human way.


This makes it a versatile tool that can be used for many different types of tasks. You can use ChatGPT to brainstorm ideas, generate drafts for your content or even make poems to your grandmother.


ChatGPT, developed by OpenAI, is a natural starting point when considering the top free AI tools of 2023. Since its launch in late 2022, it has rapidly become one of the fastest-growing applications globally.


The applications of ChatGPT are vast and span across many industries. It can be used in customer service to handle customer responses, in content creation to generate blog articles and in education to answer student questions, making it one of the top AI tools free of charge.


One of the main problems ChatGPT solves is the need for human intervention in tasks like customer service or content creation. It automates these processes, saving time and resources.


The value of ChatGPT lies in its ability to automate tasks, thereby increasing efficiency. It also provides a cost-effective solution for businesses, as it can handle tasks 24/7 without the need for breaks or time off.


Key features of ChatGPT:

  • AI-powered text generation

  • Conversational capabilities

  • Content creation

  • 24/7 availability

  • Multilingual support


ChatGPT is free to use, with some limitations during peak times, making it one of the best free AI software available.




Perplexity AI is another chatbot, similar to ChatGPT, is also a top contender in our list of best free AI tools 2023. It stands out with its real-time web searches for accurate information, a feature not available in ChatGPT.


It also cites sources in its answers for transparency and verification.


Perplexity AI is very easy to use and you can simply ask it a question by typing into the tool. It will then provide you with an answer.


BRACAI finds ChatGPT to be smarter than Perplexity AI. It tends to provide more intelligent responses. However, ChatGPT is trained on data cut off from September 2021, which sometimes limits its up-to-date information.


Perplexity AI, on the other hand, offers real-time information.


It also features a voice function for hands-free prompts.


Overall, both Perplexity AI and ChatGPT are powerful natural language processing tools with different strengths and weaknesses, and at BRACAI, we find value in using both.


Key features of Perplexity AI:

  • Perplexity Copilot for intelligent search processing

  • Real-time web searches for up-to-date information

  • Source citations for transparency and verification

  • Customizable prompts for tailored responses

  • Ability to save and share chat threads for collaboration

  • Available on iPhone and Android for on-the-go access


Perplexity is free to use, making it a valuable addition to our list of top 10 AI tools free of charge.




Copy.ai is a powerful tool that streamlines your content creation process, making it one of the best free AI tools available in 2023. This tool can help you generate different types of content, including blog posts, emails and social media posts.


While you can use ChatGPT and Perplexity AI for content creation, Copy.ai specializes in it, making it a top choice in our list of best free AI tools.


The tool offers a range of functionalities to improve your content process. You can either start from scratch or choose one of the pre-designed templates, making it a valuable addition to any free AI tools list.


By adding prompts, Copy.ai generates AI content which serves as your draft. This you can then edit and customize based on your needs.


Copy.ai is a powerful tool that can benefit both business owners, content creators, marketers, and bloggers. It helps you make the time-consuming content creation process more efficient, making it one of the top free AI tools for content creation.


Key features of Copy.ai:

  • AI-driven content generation for blog posts, emails, social media, and more

  • Pre-designed templates for quick content creation

  • Customizable prompts and outlines

  • Chat-based interactions for instant content generation

  • Simplified user interface for easy navigation and content editing


Copy.ai offers a free plan with 10 credits per month (plus 100 bonus credits for the first month), making it one of the best free AI tools available in 2023. For those who require more content, the Pro plan starts at $49 per month.




Rytr, another AI content writing tool, also offers a freemium plan, securing its spot on our list of top 10 free AI tools for 2023.


Similar to Copy.ai, it is an AI copywriting tool that will help you make good quality content quickly.


The tools have several similarities. They are both user-friendly, making them accessible even for people who are new to AI software. They offer good quality content and have a broad range of templates.


Both tools are great for generating articles, blog posts, product descriptions and more. Very useful for marketers, bloggers and online businesses. It can save time and energy.



Key features of Rytr:

  • AI content generation

  • SEO optimization and keyword integration

  • User-friendly interface for easy navigation and use

  • Various use cases or templates for different content types

  • Options to rephrase, expand, or improve generated text

  • Suitable for bloggers, marketers, and brand managers


Rytr offers a free plan with a monthly quota of 5,000 characters. For those who need more, the Pro plan starts at $29 per month.


For those seeking a free copywriting tool, we recommend using the free plans of both Copy.ai and Rytr, supplementing with ChatGPT and Perplexity AI when the monthly quota is exceeded. This strategy allows you to make the most of the best free AI tools available in 2023.




Tome is an AI tool that simplifies the process of making presentations, earning its place among the best free AI tools of 2023. It is a powerful tool that helps you create visually appealing presentations based on simple prompts.


Tome is a valuable asset for business consultants, freelancers and anyone who frequently creates presentations. Whether you're crafting a sales pitch, a due diligence presentation, or a new pitch deck, Tome streamlines the process.


Tome AI saves you time in creating presentations from scratch. Its pre-made templates and AI generated content gives you a jump-start when starting to create a new template. This way you can focus more on ensuring that the presentation is conveying the message you are looking for.


Key features of Tome AI:

  • Pre-made presentation templates for quick start

  • AI-generated text content and scripts

  • Access to a wide range of categories and themes

  • Integration with AI-powered image search for relevant visuals

  • Free package option to explore the tool's capabilities


Tome offers a free plan with 500 AI credits. For those who require more, the Pro plan starts at $8 per person per month when billed annually, or $10 per person when billed monthly.




DALL-E 2 is another tool from OpenAI. It can be used to generate realistic images from your input. Similar to ChatGPT, you type in a prompt and the tool gives you an answer, but this time, in the form of an image.


DALL-E 2 is building on its predecessor, DALL-E, and generates images that have higher resolution. The tool uses deep learning to create realistic images based on simple prompts. We expect the tool to continue to improve, making the efforts in learning it worthwhile.


It is very simple to use. You simply add a description of a photo you want, such as “a cat flying to the moon” and DALL-E transforms it into images that have never existed before.


The system also lets you edit and retouch images.


DALL-E 2 can be used in many ways. It can be used to visualize new ideas or create content for promotional materials. People can also make digital art and sell it on sites like Etsy.


Key features of DALL-E 2:

  • Text-to-image generation

  • In-painting capabilities

  • Understanding relationships between objects and actions

  • Higher resolution output

  • Enhanced comprehension of textual descriptions

  • Ability to create variations of images with different angles and styles


DALL-E 2 is initially free to use, with OpenAI granting new users 50 free credits for their first month. Subsequent months provide 15 free credits, with additional credits available for purchase. Some users report that the initial 50 credits can create up to 200 images, and the 15 free credits can generate around 60 images. For those needing more, $15 reportedly buys 115 credits or approximately 460 images. However, these figures are not officially confirmed by the DALL-E 2 developers, and the quality of the generated images may vary. Therefore, careful use of these free credits is advised.




Runway, specifically its latest version "RunwayML Gen-2," is an AI video generator. It stands out among the best free AI tools of 2023 for its ability to create videos, much like how ChatGPT generates text, Tome creates presentations, and DALL-E 2 produces images.


Runway is intuitive to use, offering different styles, camera angles, and compositions to generate a wide range of video outputs. This versatility makes it a powerful tool for content creation.


RunwayML is relevant in many industries. In the creative field, it can be used for storytelling, video production, and artistic projects, enabling users to bring their ideas to life visually. Additionally, it has potential applications in marketing and advertising, allowing businesses to create captivating video ads, product demos, and social media content. It can also aid educational content creators in visualizing concepts and presenting complex ideas through video.


RunwayML Gen-2 lets you create videos quickly and easily. It eliminates the need for complex video editing software and time-consuming manual video creation processes. By generating videos from text prompts, users can focus on their creative ideas and storytelling, leaving the technical aspects to the AI-powered tool.


Key features of RunwayML Gen-2:

  • Text-to-video generation

  • Style customization

  • Image prompt support

  • Improved temporal consistency

  • Background removal

  • Commercial use options

  • Collaboration

  • iOS app version for on-the-go video creation.


Runway offers a free option forever with 125 credits (equivalent to 8s of Gen-1, 25s of Gen-2, or 25 image generations) and 3 video projects with 5GB assets. The standard option starts at $12 per user per month when paid annually.




Lumen5, another AI video tool, also offers a freemium plan and is among the top 10 free AI tools of 2023. Unlike Runway, which caters to a wide range of video creation needs, Lumen5 focuses primarily on easy video creation for social media engagement.


The choice between Lumen5 and Runway would depend on your specific video editing needs and preferences. You can also use the free version of both tools to maximize your total quota.


Lumen5 is very easy to use. You input your text and have the AI automatically select relevant stock videos and images to create a visually appealing video. The tool allows you to customize scenes, add text highlights and choose from various templates to suit their brand and message.


Lumen5 is particularly relevant in the realm of marketing and advertising. The videos can be used as promo videos and shared on social media. Content creators and small businesses can leverage their blog posts to create engaging video presentations with minimal effort.


Key features of Lumen5:

  • Text-to-video conversion

  • Template library

  • Scene customization

  • AI-generated summaries

  • Collaboration support

  • Audio mood selection

  • Aspect ratio options


Lumen5 offers various pricing plans, including a Free plan with limited features and a Creator plan starting at $15/month.




AskCodi, an AI coding assistant developed by Sourcegraph, is a valuable addition to our list of best free AI tools for 2023. It is designed to assist developers with their coding tasks, improving productivity.


The tool aims to improve the productivity of developers. It offers explanations of the code and can generate code snippets. It can also write unit tests and fix code issues.


With AI developing so rapidly, we believe tools like this will be an indispensable tool going forward.


AskCodi is a versatile tool that assists developers in various coding tasks. For instance, it offers a feature "Codi Projects" that helps you organize your code based on projects and programming languages. Another prominent feature is the "Codi Chat" that provides conversational assistance, answering all your questions regarding specific tasks.

Moreover, AskCodi understands and supports over 50 popular programming languages and frameworks. It continuously integrates support for more languages, allowing developers to work comfortably in their preferred language.


The tool comes as an extension for various integrated development environments (IDEs) like Visual Studio Code, PyCharm, and more. This integration allows developers to receive real-time coding assistance and support while staying in the coding zone.


AskCodi goes beyond English and supports multiple natural languages like German, Polish, Spanish, and more, making it accessible to a broader international audience.


Key features of AskCodi:

  • Code explanation at a high level based on selected code

  • Generation of boilerplate code and specific code based on repository contents

  • Generation of unit tests for code

  • Identification and suggestions for fixing code smells.

  • Fix-up functionality for making code improvements directly in line.

  • Availability as both a VS Code extension and in the Sourcegraph interface.


AskCodi has a free plan with 50 credits per month. The premium version costs $9.99 / month.




Kickresume is the final entry in our list of the best free AI tools for 2023, and it's a must-have for job seekers. This tool simplifies the process of creating professional resumes.


Kickresume makes building resumes straightforward by providing a range of professionally designed templates and an AI feature to generate content for the CVs. It's a fantastic tool for job seekers, allowing them to improve their CVs quickly and ensure they have a professional look.


Many job seekers struggle with formatting and organizing their resumes effectively. Kickresume simplifies this process by providing pre-designed templates and an AI-driven content generator, saving users time and effort. Whether you're building a resume for the first time or updating an existing one, Kickresume is a free resume builder that can help you stand out.


Key features of Kickresume:

  • Wide selection of graphically designed templates

  • AI-powered resume builder to generate content

  • Customizable sections for personal information, work experience, skills, and more

  • Ability to add achievements and volunteering experiences

  • Options to export CV in PDF or Word format.


Kickresume offers a free plan with 4 basic resume templates, 4 matching cover letter templates, 1 basic website template, 20,000 pre-written phrases, and 1,500+ resume examples. For those seeking more features, the pro plan starts at €19 / month or €5 / month for an annual subscription.



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